Who I Am

Recently graduated with a BFA in Fashion Management and Merchandising from SCAD focused on buying, styling, and visual storytelling.

I work at the intersection of product, people, and presentation. I am interested in how fashion is built, selected, styled, and sold across retail and editorial environments. My approach blends creative direction with retail awareness, using trend insight, customer behavior, and sales performance to guide product and styling decisions.

I am especially drawn to roles where I can connect assortment strategy with visual execution and customer experience.

What I Do

  • Assortment development and merchandising strategy

  • Retail math, KPI tracking, and Open-to-Buy support

  • Trend forecasting and consumer behavior research

  • Styling direction for campaigns and product storytelling

  • Product development support and vendor coordination

  • Visual merchandising and retail presentation strategy

  • Sustainability storytelling with a focus on resale and circular systems

Experience Snapshot

Darcey Stone Photography — Photography Assistant and Creative Support
Supported fashion and portrait shoots with styling coordination, set preparation, and visual execution. Assisted in translating creative direction into cohesive imagery through wardrobe organization, on-set support, and attention to composition and detail. Strengthened understanding of how styling and product presentation shape brand identity.

Hot Topic — Assistant Manager
Managed sales goals, KPI tracking, and merchandising execution in a high-volume retail environment. Led floor strategy and product placement to support conversion and sell-through. Developed a strong understanding of how customer behavior and styling influence product performance.

MAC Cosmetics — Makeup Artist
Delivered personalized consultations focused on product education and client styling. Built strong client relationships through tailored recommendations and service-driven selling. Translated product knowledge into sales through storytelling and trust.

A.C.T. of Connecticut — Wardrobe, Hair and Makeup Assistant
Supported live theatrical productions through wardrobe, wigs, and makeup execution. Managed quick changes and backstage organization under strict timing. Maintained precision, continuity, and composure in high-pressure environments.

Selected Projects

Integrated Campaign Development — Vespa Origami Series
Developed a full campaign concept combining styling direction, art direction, copywriting, and visual storytelling. Expanded a print-based concept into a multi-channel campaign experience.

Retail Trend and Market Analysis — On Running
Built data-driven retail analysis focused on category performance, store distribution, and regional trends. Translated data into clear merchandising insights and visual reporting.

Brand Partnerships Analysis — Amazon x Saks Fifth Avenue
Evaluated luxury e-commerce strategy through assortment structure, customer segmentation, and digital retail positioning.

Sustainable Product Innovation Labs
Explored circular fashion concepts including upcycled Dr. Martens and a Diesel-focused Web3 fashion system. Focused on extending product lifecycle through design and storytelling.

How I Work

I start by understanding the product, the customer, and the retail environment before making decisions or developing ideas.

I combine creative intuition with commercial awareness, using data to ground decisions and visual judgment to guide execution. I focus on how product moves from concept to buy, to styling, to final presentation.

I work best in fast-paced environments where decisions are informed, visuals are intentional, and execution is consistent.

Tools I Use

Excel, Google Sheets, PowerPoint, Canva
Adobe Illustrator, InDesign, Photoshop,
Shopify,
Google Analytics, Meta Business Suite
WGSN, Edited, Heuritech
POS systems, retail KPI dashboards, Open-to-Buy systems
Notion, Pinterest, Trello
Microsoft Office Suite
Dropbox, Google Drive
Instagram Insights, TikTok Analytics
Shopify POS, Lightspeed

Currently

I am seeking opportunities in fashion buying, merchandising, styling, and product development.

I am most interested in roles where I can contribute to assortment strategy, trend direction, and styling execution while supporting both creative and commercial outcomes.

Passion

My relationship with fashion started as curiosity around identity and evolved into a deeper understanding of systems, product, and storytelling. Over time, I became more intentional about how I engage with fashion, especially how it functions beyond aesthetics and into culture and commerce.

One of my biggest influences is Vivienne Westwood. I am drawn to her ability to merge rebellion with structure, using fashion as both commentary and design language. Her work shaped how I think about fashion as something that can be conceptual and commercially relevant at the same time.

I am especially interested in how strong creative direction translates into edited assortments, clear visual identity, and thoughtful retail storytelling. I am most inspired when fashion feels intentional, well-constructed, and visually considered.

I naturally gravitate toward clean composition, curated product stories, and strong styling direction. I am still actively shaping my perspective, but I am consistent about refining how I see fashion and how I translate that into work.